GS25 Opens Dedicated Banana Farm In Vietnam
Convenience store GS25 has established a designated banana farm in Vietnam, moving to secure stable quality control and a supply system for fresh food. The strategy aims to reduce variables that may arise during the distribution stage and implement a logistics system optimized for the characteristic
GS25, a prominent convenience store chain, has inaugurated a specialized banana farm in Vietnam to guarantee consistent quality and a dependable supply chain for fresh produce. The company unveiled its partnership with a Del Monte banana farm situated in the Tay Ninh region, approximately 50 kilometers from Ho Chi Minh City, on August 10. This venture aims to streamline distribution processes and enhance logistics.
The farm is equipped with advanced sorting and packaging systems tailored to small-packaged items, reflecting the demands of the convenience store market. A key feature of this designated farm is its capability to perform local, individual packaging, a departure from the previous system where products were supplied in bulk containers and unpacked at retail outlets. This shift enables stores to order bananas in quantities precisely matching their sales, thereby mitigating inventory risks and improving logistical efficiency.
Del Monte Fresh Week Bananas, typically packaged in sets of 3-5 pieces, are the primary product from this farm. By securing a monthly supply of over 200,000 bags of bananas, GS25 ensures a uniform quality that meets its stringent standards. Hong Hyun-ho, a merchandiser in GS Retail's agricultural product team, highlighted the company's commitment to strengthening the competitiveness of fresh food offerings through this strategic alliance, with a focus on delivering high-quality products at affordable prices.
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