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Ediya Coffee opens 1st outlet in Laos in overseas expansion

Ediya, a major Korean coffee franchise, said Monday it has opened its first outlet in Laos as it seeks to strengthen its presence in Southeast Asian markets. Ediya signed a master franchise agreement with Grandview Property Sole, a subsidiary of local private conglomerate Kolao Group, last year to expand its franchise business overseas, the company said in a press release. A master franchise…

Ediya Coffee opens 1st outlet in Laos in overseas expansion

Ediya Coffee has opened its inaugural outlet in Laos, marking the Southeast Asian nation as its fourth expansion country. The Korean coffee franchise, founded in 2001, has previously established a presence in Guam, Malaysia, and Canada. Ediya's expansion in Laos is the result of a master franchise agreement signed with Grandview Property Sole, a subsidiary of the local private conglomerate Kolao Group.

This agreement not only allows Ediya to open its own franchise units within a designated area but also enables the sub-franchising of these stores to third parties. In addition to Laos, Ediya and Grandview Property plan to expand their operations to Cambodia and Myanmar, regions where Grandview has existing business interests in distribution and construction.

Written by urgent.news from The Korea Times's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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