GTA VI pre-orders hit eye-watering levels for Take-Two Interactive
We don't have specific sales numbers yet, but all available data suggests lots of people have pre-ordered 'Grand Theft Auto VI.'
Grand Theft Auto VI, the upcoming installment by Rockstar Games, has generated significant buzz with pre-orders hitting record levels. The parent company of Rockstar Games, Take-Two Interactive, revealed its earnings for the quarter ending on June 30, with an industry metric of $1.4 billion in net bookings. This figure, while not equivalent to pure revenue, offers insight into the scale of pre-orders for the highly anticipated game, which has not yet been released.
CEO Strauss Zelnick of Take-Two Interactive hailed the pre-order levels as "unprecedented and astonishing," but acknowledged the uncertainty in translating these pre-orders into actual sales. Despite the high price point of the game, the pre-order figures continue to climb, with the release date set for November 19. It's evident that GTA VI is on track to exceed $1 billion in pre-orders, even before the game is officially out and gameplay footage has been unveiled.
The hype surrounding GTA VI is palpable, as evidenced by the substantial pre-order numbers, even before the public has had a chance to witness the game's gameplay.
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