Retail: In this supermarket, admission costs 100 euros
Shopping at night is only allowed for those who buy shares. In a village in Lower Saxony, customers respect the unusual concept. Soon it could be a daily occurrence in hundreds of supermarkets.
In the quiet town of Axstedt, a humble supermarket has emerged, challenging the trend of declining local stores. The store, known as "Tante Enso," is not your typical shopping destination. Customers contribute to its operation by paying a mere 100 Euros to enter, a unique model that has gained local support.
The supermarket's entrance is marked by a bold headline, drawing attention to its distinctive pricing structure. The owner, Bernd Manitzky, and his girlfriend Olivia Akomewo, who live right across the street, have become regular visitors. Manitzky, a young man with a passion for shopping, describes the supermarket as a "heavenly well" and a "big fridge for the village." His emotional reaction to the store's existence highlights the personal connection people have with this innovative concept.
The success of Tante Enso is a collective effort. Customers, through their 100 Euro entry fee, contribute to the store's operation. This model provides a lifeline for local businesses, offering a fresh perspective on the future of shopping in rural areas. The supermarket's unconventional approach to pricing not only sustains its operations but also fosters a sense of community among its patrons.
Written by urgent.news from Handelsblatt's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
