Fox Appears to Block NFL’s Effort to Re-Do Massive Rights Deal
Did Lachlan Murdoch just tackle the NFL? The Fox CEO on Thursday surprised investors by announcing that Fox’s current deal with the National Football League would remain as is through its end after the 2029 season, despite the league’s recent interest in using an “opt-out” clause baked into the 11-year pacts it struck with all …
Fox CEO Lachlan Murdoch has announced that the company's current deal with the National Football League (NFL) will remain unchanged until the 2030 season, despite the NFL's recent interest in utilizing an "opt-out" clause in its media partnerships to adjust terms according to market rates. During a call with investors, Murdoch stated that Fox will not be making any amendments to its existing rights deal with the NFL.
The NFL has been engaging with various rights partners, including Amazon, Disney, NBCUniversal, and CBS, to review their current contracts. The league took advantage of the opt-out clause when forming recent agreements, anticipating that the high-value sports market would necessitate updates to terms. Since sports continue to draw large, live audiences, advertisers and distributors are willing to pay premium prices for these rights. However, no official comment from the NFL's spokesperson was available at the time of reporting.
Written by urgent.news from Yahoo Sports's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
