Luxury Spending Drives Running Culture
Bloomberg Retail Reporter Lily Meier says running has evolved from a fitness activity into a lifestyle and status symbol, with run clubs fueling demand for premium apparel, accessories and social experiences. She says brands are benefiting as consumers increasingly spend on high-end performance gear that blends athletic function with fashion, even as running remains accessible to those who prefer…
We haven't written up this one. Bloomberg has the full story — the link below goes straight to it.