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EU-Regel: Neue Regeln für Künstliche Intelligenz – Was ändert sich?

Deepfakes, Chatbots und Podcasts: KI-Inhalte müssen in der EU nun klar gekennzeichnet werden. Die Brüsseler Behörde hat konkrete Vorstellungen, wie das aussehen soll – ansonsten sind Strafen möglich.

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EU-Regel: Neue Regeln für Künstliche Intelligenz – Was ändert sich?

On Sunday, the next phase of the European Artificial Intelligence Act came into effect, imposing new rules on artificial intelligence systems. KI-assistants, videos, images, and texts generated or edited by artificial intelligence must now be clearly labeled. Companies found in breach of transparency obligations face hefty fines.

Speaking on Friday, EU Vice-President Henna Virkkunen stated that by starting the implementation, they are taking an important step towards an AI that humans and businesses can understand and trust.

Consumers will soon notice labels such as "KI" or "KI-generiert" on corporate websites and when communicating with digital assistants. The EU aims to prevent deception and make the use of artificial intelligence more transparent for users. However, the clear guidelines may raise numerous interpretation questions in practice.

Written by urgent.news from Handelsblatt's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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