Exclusive: Former Meta And Slack Engineers Raise $15M For New Startup Centralize To Build A ‘Deal GPS’ For Enterprise Sales
Centralize, an enterprise sales platform, emerges from stealth and shares exclusive news of its $15 million Series A funding round with Crunchbase News.
Former Meta and Slack engineers, Rachit Kataria and William Wang, have raised $15 million in Series A funding for their new startup, Centralize, which aims to build a "deal GPS" for enterprise sales. The platform, which emerged from stealth today, aims to address a fundamental gap in modern revenue operations by providing a visual "multi-threading" approach to identifying and engaging all necessary stakeholders within a target company.
Centralize's AI assistant, named "Centra," analyzes first-party data, call recordings, emails, calendar events, and web sources to construct a live picture of key relationships, and proactively alerts teams to missing stakeholders, new decision-makers, or drops in engagement. Founded through Y Combinator's Winter 2024 batch, Centralize launched its primary product in December 2024 and has since experienced rapid growth, expanding revenue 8-fold over the past year.
Notable clients include CoreWeave, Cognition, Decagon, Brex, Webflow, LangChain, and MaintainX. The startup is launching a free, single-player tier to accelerate expansion and allow individual account executives to introduce the platform organically. NEA partner Hilarie Koplow-McAdams noted that the investment was driven by the founders' unique vision and execution.
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