Vatar, makers of Lagos Life, launches in Ghana

Vatar, the creator of Lagos Life, has expanded its virtual world network to Ghana, launching experiences in Accra, Kumasi, and Tema. This marks the first international expansion for the African gaming company, just six weeks after the successful launch of Lagos Life, which reached 11 million players in its first month. Founded by Nigerian software developer Shalom Rayhamen, Vatar aims to create a connected world where people can live, work, socialize, own property and explore cities inspired by real African places and cultures.

With Ghana joining Nigeria, players can now explore six virtual cities across two countries, seamlessly traveling between them in a shared digital world. The Ghana launch reflects Vatar's goal of building a global network of culturally authentic virtual cities, beginning with Africa. Shalom, who launched Lagos Life on Nigeria's Independence Day, was inspired to create a life-simulation game where players could live a full virtual life in a city they recognize.

The Ghana expansion follows an initial six-day response driven by the relatability of the game, with players creating characters, finding jobs, earning and spending virtual money, renting homes, riding public transport, and socializing with other players in real time through a web browser. Shalom co-founded Vatar with Owen Rayhamen and his team, who traveled to Ghana to meet partners and leaders in the country's gaming and creative industries.

The aim is to build a Ghana experience shaped by Ghanaians, reflecting the everyday life, places, and culture of each city.