MTN Ghana urges businesses to make trust their new currency
MTN Ghana has urged businesses to make trust their new currency, warning that in today’s digital economy, trust is no longer just a value — it is the asset that determines whether a business grows or collapses.
MTN Ghana has urged businesses to prioritize trust as their new currency, emphasizing its critical role in determining a company's success or failure in today's digital economy. At the cybersecurity Masterclass held at the Marriott Hotel in Accra on November 12, 2026, the theme "Trust as the New Currency: Building Resilient Businesses, Brands and Customer Relationships" was discussed.
The event brought together entrepreneurs and business leaders to explore strategies for fostering resilience in the face of artificial intelligence and misinformation.
Nanatunde Davies, the Senior Manager for Enterprise Risk, Regulatory Risk and Compliance at MobileMoney Fintech LTD (MMFL), delivered a speech titled "Cybersecurity and Digital Trust." She warned that a single fraud incident or data breach could tarnish years of customer trust. Davies emphasized that once customers lose confidence in a business, regaining it proves challenging.
Cybercriminals are becoming increasingly sophisticated, employing tactics such as fake links, impersonation, phishing messages, and social engineering to pilfer money and data. Many victims, according to Davies, do not lose money due to system failures but because they were duped into disclosing their own information.
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