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Primary healthcare provider Merpati Health Services Berhad (MHSB) has partnered with the National Transplant Resource Centre (NTRC) for a nationwide initiative to engage general practitioners (GPs) as advocates for organ donation. This collaboration was unveiled during the inaugural Merpati Grand GP Symposium 2026, attended by over 450 private practitioners addressing clinical and administrative challenges in community clinics.

The event was presided over by Deputy Director-General of Health for Medical Services Datuk Dr Mohd Azman Yaacob and recognized by the Malaysia Book of Records for its extensive organ donation advocacy outreach.

MHSB's CEO, Dr Siva Kumar Kumarasamy, outlined plans to scale this initiative across MHSB's network of more than 1,500 affiliated clinics nationwide, positioning it as a key corporate social responsibility priority to address gaps in public awareness. Dr Siva highlighted the importance of initiating awareness with doctors, as patients often form strong bonds with their regular family physicians, making GPs well-suited to educate the public about organ donation and alleviate cultural reservations during standard medical consultations. He emphasized the need to dispel misconceptions and myths surrounding organ donation.

To facilitate this, MHSB will equip GPs with comprehensive educational resources, including structured guidance on transplantation procedures, legal frameworks, and next-of-kin consent processes. Clinics will be provided with educational toolkits, patient-facing QR codes, and webinars to help doctors discuss organ donation naturally during primary care visits.

Additionally, the initiative underscores the role of primary care in transplant success by aiding patients in managing chronic conditions like hypertension, diabetes, and obesity, thereby promoting overall organ health.

MHSB is also leveraging technology by encouraging patients to register their organ donation pledges via the MySejahtera mobile application, with successful registrations serving as a measure of community impact. Looking forward, MHSB aims to transform the symposium into an annual event with increased nationwide physician involvement, furthering its commitment to advancing organ donation awareness and practices.