Spår tidenes julehandel
Vi vil i snitt bruke 27.000 kroner på julehandelen, ifølge ferske tall.
"Spår tidenes julehandel" reports that Norwegians are expected to spend a record 152 billion kroner on holiday shopping in November and December, a 4% increase from last year, according to the main organization Virke. While rising prices account for half of the increase, higher purchasing power due to higher wage growth is the other major factor.
Wages have grown faster than prices, particularly since the pandemic, but inflation has started to rise again. Major buyers this time of year include toy stores, bookshops, and jewellers, with the latter particularly seeing a surge in sales around Christmas. Norli, a large retail chain, expects around a quarter of its annual revenue to come from December alone.
The importance of November in holiday sales has also grown in recent years, driven by campaigns like Black Friday and Singles Day.
Written by urgent.news from E24 Norway's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.