Seychelles Ambassador, St.Ange, Travels to Madagascar to Woo Investors

The Seychelles' Tourism Ambassador-at-Large, Alain St.Ange, is set to visit Madagascar from November 15 to 20, 2026, to promote tourism cooperation between the two countries. St.Ange will lead a high-level delegation that also includes Pascal Viroleau, CEO of the Vanilla Islands organisation.

The mission, announced following a directive from Madagascar's Diego Suarez Regional Tourism Office, aims to strengthen Madagascar's position in the Indian Ocean tourism region. St.Ange, a renowned tourism expert and former President of the Indian Ocean Vanilla Islands Organisation, will work to guide Madagascar's Diego Suarez Regional Tourism Office towards greater prominence.

The delegation will begin in Antananarivo, where they will meet with Malagasy government officials to present their initiative and secure institutional support. They will then travel to northern Madagascar, showcasing the region's tourism attractions, including the Red Tsingy, a unique laterite formation, and Diego Suarez, known for its historical significance and quality hospitality infrastructure.

During the visit, the delegation will meet with local authorities, tourism operators, private-sector stakeholders, and the Madagascar Tourism Office. The discussions will focus on integrating regional tourism products into combined Vanilla Islands travel itineraries, establishing B2B partnerships, and enhancing Madagascar's reputation in the competitive international tourism market.

Beyond the immediate programme, the mission aims to create integrated tourism products, forge B2B partnerships with tour operators and travel agencies, and strengthen northern Madagascar's appeal. With St.Ange's extensive network, Madagascar hopes to secure privileged access to key source markets and cruise companies, as well as generate international media exposure to highlight the country's tourism potential.