NFL teams with German mascots named Leo, Wolfgang and Fritz wooing fans in Munich
Munich, Germany (AP) — The Detroit Lions have introduced a German mascot named "Leo" to the city in an effort to engage fans ahead of their upcoming match against the New England Patriots. Leo, standing on a table, encouraged Detroit Lions great Barry Sanders to cheer on the crowd as he tapped a wooden keg of beer at the team's pub in Munich.
This is part of a wider trend among NFL teams to create mascot versions of their characters with German names like Wolfgang, Fritz, and Leo, in order to connect with international fans. Germany is the most sought-after market for NFL teams, with 11 teams holding league-granted marketing rights in the country.
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