MediaAlpha CTO Kuanling Amy Yeh sells 12,000 shares for $176,235

MediaAlpha's Chief Technology Officer, Kuanling Amy Yeh, sold 12,000 shares of the company's Class A Common Stock on November 13, 2026. The transaction amounted to $176,235, with share prices fluctuating between $14.54 and $15.165. The average sale price per share was $14.6863. Despite the stock currently trading at $14.71, near the lower end of the sale range, it has seen an 83% increase in the past six months.

These sales were made under a Rule 10b5-1 trading plan, mainly to address tax obligations from the vesting of restricted stock units. After the sale, Ms. Yeh still holds 481,091 shares of MediaAlpha Class A Common Stock. MediaAlpha's stock has been noted as potentially undervalued, trading at a P/E ratio of 7.93. The company recently reported record-breaking third-quarter results, with adjusted earnings per share of $0.46, surpassing analysts' estimates.

Revenue also exceeded expectations, reaching $375.94 million, a 23% increase compared to the previous year. Adjusted EBITDA climbed by 36%. Canaccord upgraded its price target for MediaAlpha stock to $18, maintaining a Buy rating, following the impressive quarterly performance. The company's revenue base has diversified, with several carriers contributing more than 10% of revenue.