Ichiran releases an at-home counter kit that turns your desk into a ramen restaurant

Ichiran, a renowned ramen chain in Japan, has introduced an innovative product that allows customers to recreate their unique dining experience at home. The brand is celebrated for its distinctive "Taste Concentration Counter" or "Aji Shuuchuu Counter," where diners sit at a counter with private partitions and enjoy their noodles through a bamboo screen, focusing solely on the flavor without distractions.

Recognizing the popularity of this setup, Ichiran has now released an exclusive kit called the "Taste Concentration Counter Kit" to bring this experience into homes.

A reporter, Ahiruneko, had the opportunity to test the kit in the office, eager to see how it would turn a regular desk into a ramen restaurant. The kit's assembly process required some effort, involving the insertion of side panels into an overhead sign and countertop pieces. Once assembled, Ahiruneko attached reinforcement parts and inserted a bamboo blind at the back.

The setup was compact yet remarkably detailed, with a front sign featuring explanatory text and a bamboo blind that raised and lowered, mimicking the real restaurant experience.

Among the kit's features, the call button stood out as particularly impressive. Pressing it triggered the familiar chime heard in Ichiran restaurants, adding an authentic touch to the experience. This level of attention to detail exceeded Ahiruneko's expectations, making it feel far more like dining at Ichiran than he had anticipated. The kit's design successfully captured the essence of the original dining experience, allowing users to enjoy the unique atmosphere from the comfort of their own homes.