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Cross-Posting to Medium, Dev.to, and Bluesky Without Losing SEO

Cross-Posting to Medium, Dev.to, and Bluesky Without Losing SEO Syndicating your content widens your reach — but done carelessly, it can let other platforms outrank your own site. The canonical URL is your friend A canonical URL tells search engines which copy is the original. Both Medium and Dev.to let you set one: Dev.to: set canonical_url in the front matter or API payload. Medium: use the…

Cross-posting content to multiple platforms can expand your audience, but mishandling it may cause other sites to outrank your own. The canonical URL is a crucial tool in this process.

To set a canonical URL on Dev.to, you can include it in the front matter of your post or specify it via the API payload. For Medium, you have two options: utilize the import tool or provide the canonical URL when creating a post through the API.

Bluesky, on the other hand, operates differently. It's a social network rather than a traditional blog platform. Instead of sharing the entire article, post a concise summary accompanied by a link back to your original content.

Here's a recommended workflow for cross-posting:

1. Publish your article on your primary website first.

2. Allow sufficient time for search engines to index your content, typically a day or two.

3. When cross-posting, ensure you set the canonical URL properly.

4. Share a brief teaser of your article on Bluesky.

To simplify this process, consider using a content publisher plugin. These plugins streamline the cross-posting process, allowing you to set the canonical URL with a single click within the Strapi admin interface. Your post will then be automatically published on all designated platforms with the correct canonical URL in place.

Written by urgent.news from Dev.to's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

Read the original at dev.to →

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