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What separates the co-CEOs that work from those that don’t?

David Ellison’s appointment of Ynon Kreiz as co-CEO of the merging Paramount Skydance and Warner Bros. Discovery empire is a timely reminder: the lone chief-executive model isn’t the only way to run a company. Rather, in an environment characterized by complexity, speed and pressure, sharing the CEO role can be a strength that delivers increased shareholder returns. Analysis from Harvard Business…

What separates the co-CEOs that work from those that don’t?

The co-CEO model is not the sole way to run a company; it can be advantageous in complex, fast-paced environments. Harvard Business Review found that companies with two CEOs outperformed those with a single leader in shareholder returns from 1996 to 2020. Examples of successful co-CEO structures include Spotify, Comcast, Netflix, and KKR.

However, the model can fail if not executed properly, leading to crises like Research in Motion's downfall. The key to a successful co-CEO partnership lies in clarity of vision, strategy, and action, and a leadership team fully aligned behind the plan. When the partnership is based on a clear strategic reason, such as overseeing different verticals or regions, it can be effective.

Pairing CEOs with complementary skillsets can also strengthen the business. For instance, at Netflix, Ted Sarandos and Reed Hastings co-CEO partnership enabled faster tactical decision-making. Trust and regular, structured time together are crucial for the relationship to succeed. Ultimately, the co-CEO structure is a vehicle for the organization's strategy, not the strategy itself.

Written by urgent.news from Fast Company's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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