Luc Chénier Marks 5 Years as Kyiv Post CEO With 20-Fold Growth in Monthly Website Views and 7-fold Growth in Digital Revenue
Free access and international digital reach underpin a strategy to fund journalism and bring Ukraine’s story to the world
Kyiv Post CEO Luc Chénier reflects on his fifth year in charge, boasting a 20-fold increase in monthly website views and a sevenfold surge in digital revenue. Upon assuming leadership in 2021, Chénier prioritized expanding the publication's global digital reach, targeting audiences in the United States, Canada, and Europe to maximize advertising returns.
He phased out the print edition, redirected resources toward digital reporting, and eliminated the digital subscription paywall. Chénier invested in rebuilding the digital infrastructure, programmatic advertising sales platforms, and international partnerships. By 2022, Kyiv Post launched a Ukrainian-language edition, providing access to domestic, diaspora, and displaced readers.
As of July 2026, the website's monthly audience has expanded 1,900% from 150,000 to 3 million, with 92% of the audience now outside Ukraine. Kyiv Post earned a perfect 100% NewsGuard rating in October 2023, joining prestigious outlets like The New York Times and The Guardian. Ruslan Kivan, Kyiv Post's owner, praised Chénier's leadership and dedication to the publication's mission, emphasizing the transformative impact of his five-year tenure.
Written by urgent.news from Kyiv Post's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
