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Leatherman sold 11 million of its tiniest tool and probably lost money doing it

A full cost analysis years after the 1996 launch showed Leatherman had probably been losing money on the Micra from the start. It has sold 11 million units since, unchanged.

Leatherman sold 11 million of its tiniest tool and probably lost money doing it

We haven't written up this one. The Gadgeteer has the full story — the link below goes straight to it.

Read the original at the-gadgeteer.com →

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