L’AÎNÉ Foundation calls on entrepreneurs to build sustainable businesses that create jobs

L’AÎNÉ Foundation, part of L’AÎNÉ HR’s corporate social responsibility, is urging Ghanaian entrepreneurs to create businesses that prioritize sustainability, job creation, and economic growth. At their fourth Startup Workshop & Consulting Programme on November 6th, 2026, the Foundation shared its vision for social entrepreneurship during a panel discussion titled "From Social Impact to Sustainable Enterprise: Building Businesses that Create Jobs."

Addressing the gathering, James Laar, Managing Director of L’AÎNÉ HR, stressed that entrepreneurship success should be judged by more than just revenue. He pointed out that while the number of business entities in Ghana surged from around 638,000 in 2014 to 1.87 million in 2024, youth unemployment (32% among ages 15-24) remains high. Laar emphasized that building sustainable enterprises that generate jobs is the true measure of a business’s success.

The Startup Workshop & Consulting Programme has backed over 300 startups since its launch, aiming to support 700 by 2030. L’AÎNÉ Foundation is also investing in future leaders via its Future Founders’ Network Initiative, which has reached 5,869 young people in Ledzokuku Krowor Municipality with entrepreneurial education.

The event attracted entrepreneurs, HR professionals, and representatives from the Ghana Enterprises Agency. Two sessions featured experts: Dr Prince Akowuah Aning discussed scaling social enterprises, while Mrs Mitchelle Erhabor highlighted strategies to build high-performing teams for startup growth and job creation. They later participated in a panel moderated by Dela Kosi, which explored practical ways to transform social impact into sustainable enterprises generating employment opportunities.