Dreeze Emerges From Stealth With $33M to Rebuild Cloud Apps After Cyberattacks

Israeli cloud application recovery startup Dreeze Inc. officially launched today with $33 million in new funding. The investment aims to bring their software, called Application Revival, to enterprises running workloads in the public cloud. Dreeze provides a solution that goes beyond traditional data backup, focusing on the full restoration of cloud-native applications that rely on infrastructure, identities, and secrets along with data.

The company addresses what it calls a "recovery scramble," where manual work to rebuild connections and credentials can leave an application down for days or weeks after its data is restored. Dreeze's software first identifies each cloud resource and dependency back to the application that relies on it during preparation. Recovery plans are generated from the actual running environment and automatically updated with environment changes.

Configuration files, keys, and application data are stored in an immutable, air-gapped vault and can be replicated across regions.

In the event of an outage, Dreeze rebuilds the necessary pieces, including infrastructure and identities, in the correct dependency order. Teams can also use the plan as an automated test ahead of time, ending with a fully functioning application, without disrupting production. Co-founder and CEO Ziv Kedem emphasized that restoring data alone does not mean the business is back online. Cyberattacks are on the rise, and enterprises should plan for the possibility of a critical application going down.

Jeremy Miller, founder and CEO of Coravant LLC, noted that his firm's customers generally have no trouble backing up public cloud data, but restarting the entire application with its dependencies is their main concern. Dreeze is co-founded by Ziv and Oded Kedem, who previously sold their company Kashya Inc. to EMC Corp. in 2006 and started Zerto Ltd., which was acquired by Hewlett Packard Enterprise Co. for $374 million in 2021. Avi Raichel, the third co-founder, became Zerto's chief operating officer shortly before the sale.

The company's current investors include Norwest Venture Partners, Bessemer Venture Partners, and Claltech. Dreeze now employs 70 people across Israel and the U.S. and plans to use the funding for product development and expanding its sales and marketing team. Norwest General Partner Dror Nahumi stated that few teams understand the recovery problem as deeply as Dreeze.

Bessemer noted that Dreeze employs artificial intelligence to determine how thousands of cloud resources connect to the applications they serve, with the picture shifting with every change, including those made by AI agents. The company's software is now generally available for Amazon Web Services customers, with an Azure version in early access, aiming for general availability early next year.