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Skydance Product & Technology Taps Paramount’s Efrain Miron as Chief Commercial Officer

The former streaming strategy and content licensing executive will help shape business models and forge partnerships as the company looks to invest in new areas The post Skydance Product & Technology Taps Paramount’s Efrain Miron as Chief Commercial Officer appeared first on TheWrap .

Skydance has appointed Efrain Miron, formerly of Paramount, as their Chief Commercial Officer in the Product and Technology division. In this new role, Miron will spearhead the commercial strategy, craft business models, establish partnerships, and guide the company's expansion into new areas beyond its core services. Reporting directly to Dane Glasgow, Skydance's Chief Product Officer, Miron will collaborate closely with various business units, including Direct-to-Consumer (DTC), Television, Studios, and others, to transform promising concepts into scalable commercial opportunities.

Glasgow described Miron as a "driving force" behind Paramount's streaming growth, highlighting his pivotal role in setting and executing strategies for Paramount+ and Pluto TV, as well as turning live sports into a growth engine for streaming. Before joining Paramount, Miron was a senior strategist and dealmaker at Netflix for nine years, contributing to shaping deal structures and practices throughout the streaming industry.

He also led business affairs for the U.K. unit, Young Adult/Family series, and Overall Deals group, negotiating deals for popular series such as "The Crown" and "Wednesday." Glasgow expressed excitement about Miron's expertise in building great products and bringing them to market, as well as his ability to unite commercial, content, and technology teams with a shared vision.

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