Making AI Work For Singapore Enterprises
From solving everyday pain points to transforming operations, IMDA is helping enterprises use AI in practical ways that drive growth and empower employees.
Singapore's Infocomm Media Development Authority (IMDA) is assisting enterprises in utilizing AI for practical growth and employee empowerment. Yong Kang Traditional Chinese Medicine Clinic, part of Refresh Group, faced bottlenecks in its call center operations and sought a solution. AI offered a practical answer, but adopting it required careful consideration of costs, staff readiness, and accuracy.
SMEs in Singapore are increasingly adopting AI, with digital adoption rising from 95.1% in 2024 to 96.4% in 2025, and AI adoption growing from 14.5% to 23.4% over the same period. However, some SMEs remain hesitant due to their size.
The AI solutions market is vast and rapidly evolving, making it challenging for SMEs to identify useful solutions. IMDA offers tools, programs, and resources to support enterprises at different stages of digital transformation. For SMEs exploring AI, the SMEs Go Digital platform helps find pre-approved digital and AI solutions with grant support of up to 50% for eligible businesses.
Yong Kang TCM Clinic partnered with a solution provider and developed a generative AI chatbot for its website to handle common customer inquiries. The pilot improved response times from 30 minutes to under five minutes, increased chat traffic by 60%, and boosted appointment bookings by 20%. Staff focused on more complex queries and personal follow-ups, while the chatbot handled routine questions.
For businesses further along in their digital journey, AI adoption involves changing how the business operates. IMDA's support extends beyond funding and individual solutions, addressing opportunities, project execution, leadership development, and building digital teams. Mister Mobile, a smartphone retailer, joined IMDA's AI x Digital Leaders programme, integrating three separate systems into a custom AI-enabled customer relationship management platform.
Written by urgent.news from Channel News Asia's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
