„House of Germany“: Deutschland kündigt Repräsentanz bei Weltwirtschaftsforum an
Im Januar reisen wieder Tausende Teilnehmerinnen und Teilnehmer aus Politik und Wirtschaft nach Davos. Im „House of Germany“ will die Bundesregierung dort künftig für den eigenen Standort werben.
The German government has announced plans to open its own representation at the upcoming World Economic Forum (WEF) in Davos. The newly established "House of Germany" aims to bring together international decision-makers and showcase Germany as an attractive location for investment and innovation, according to the ministries of Digital Affairs and Economic Affairs.
Both ministries will share responsibility for the project. The next annual WEF gathering is scheduled from January 18th to 22nd, 2027 in Davos, Switzerland. The conference typically gathers top managers, political leaders, and academics.
During the five-day event, the "German House" will host panels, discussion rounds, and conversations, focusing on realizing future investment needs and Germany's contribution to the development and advancement of artificial intelligence (AI). The specific location of the German House has not been disclosed yet. Federal Economic Minister Katherina Reiche and Digital Affairs Minister Karsten Wildberger (both members of the CDU) are slated to inaugurate the House of Germany.
Reiche expressed her hope that the House would make Germany's economic strengths visible in Davos and facilitate connections with international investors. Wildberger emphasized that the aim was to be more than just visitors in Davos but to serve as a host country and co-shaper of the event.
Previous WEF meetings have seen several states represented through their own country houses, where informal discussions and events take place away from the formal program. Switzerland has hosted a "House of Switzerland" in an ice hockey arena since 2019, while other nations such as Saudi Arabia, Nigeria, and Ukraine have also set up their representation. The US delegation moved to a house in a church for the 2026 forum.
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