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China's charm offensive pays off as foreign tourism rebounds

How is tourism faring in China seven years after the Covid-19 pandemic? The country reopened its borders in 2023 and is playing the charm card to restore its image. A strategy that’s paying off: last year the number of tourists exceeded pre-pandemic levels, and French travelers are among those flocking there.

China's charm offensive pays off as foreign tourism rebounds

We haven't written up this one. France 24 has the full story — the link below goes straight to it.

Read the original at france24.com →

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