Climate Change Has Become So Bad That Rice Krispies Don’t Have Actual Rice in Them Anymore
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The iconic puffed rice snack Rice Krispies, known for its catchy slogan, is undergoing a significant change in its ingredients composition, according to the manufacturer Kellogg's. The brand, once made of actual rice grains, now uses rice flour and corn flour instead in the UK and European markets. This alteration has been attributed to the adverse effects of climate change on the availability and quality of rice and grains, leading to a shift in the recipe.
The reformulation aims to maintain a consistent quality, as climate change and an unprecedented "super El Niño" phenomenon have severely disrupted agriculture, particularly in South and Southeast Asia, where more than half of the world's rice is produced. The El Niño event, characterized by abnormal warming of the Pacific Ocean, triggers extreme weather patterns, including devastating droughts in Asia, which has caused rice prices to soar to their highest in nearly two years.
This reformulation underscores the broader impact of climate change on everyday products, signaling a trend of similar reformulations in the future due to worsening climate conditions.
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