Bright Outdoor Media moves to BSE, NSE main boards, eyes expansion in digital advertising
The transition gives the Mumbai-based company a wider capital-market platform as it looks to expand its outdoor advertising network, increase its digital billboard portfolio
Bright Outdoor Media, India's first listed outdoor advertising company, has moved its shares to the main boards of the BSE and NSE, signalling a significant growth step for the company. Founded in 1980, the Mumbai-based firm operates over 1,350 hoardings and owns 50 large-format digital LED billboards. The transition to a wider capital-market platform will enable Bright Outdoor Media to expand its outdoor advertising network, increase its digital billboard portfolio, and pursue opportunities in government and infrastructure-led projects.
The company is also exploring sustainability-linked initiatives, such as solar-powered advertising infrastructure. Its growth priorities include expanding its inventory of premium hoardings and digital displays, pursuing advertising opportunities across railway networks and public infrastructure, entering new geographies, and developing technology-enabled advertising solutions.
Brief written by urgent.news from Hindu BusinessLine's own syndicated text. Machine-written — may contain errors; check the original before relying on it.
