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From the front row to the hot seat — what the midterms mean for Big Tech

After spending two years getting cozy with the White House, Big Tech is suddenly trying to make friends with Democrats, and the open question is whether that image makeover can hold up against what states, local communities, and the markets are about to do.

As the midterms shifted the balance of power in Washington, tech companies scrambled to rebuild ties with Democrats who pledged to tighten oversight of AI. OpenAI hired Jessica Schumer, daughter of Democratic Sen. Chuck Schumer, and started calling its data centers "compute campuses." Many tech giants had aligned with President Trump and his administration over the past two years, attending White House events, scaling back diversity programs, and donating to his super PACs.

The administration's tax breaks and relaxed AI regulation also benefited the industry. However, Meta faced lawsuits and billion-dollar fines, while OpenAI faced suits alleging its technology harmed users.

With the political landscape changing, companies are now focusing on rebuilding relationships with Democrats. This shift includes hiring Democrats, like OpenAI's Jessica Schumer, and rebranding data centers. Some companies have also formed partnerships with unions and workforce development initiatives. However, experts believe these moves may be more about image-polishing than actually changing the industry's approach to AI regulation.

Meta has faced criticism for its involvement in lawsuits and fines, and some expect the company to pivot back toward the middle, or even the left. Data & Society's Alice Marwick believes Big Tech will try to regain favor with the left, but it may be too late to make a significant impact. The next two years could bring political gridlock, with action likely taking place at the state level rather than the federal level.

Tech companies will need to adapt to diverse state regulations and community concerns surrounding data center siting and jobs. As the AI industry faces potential market turmoil and political scrutiny, companies will need to navigate a complex landscape to maintain their positions and meet the demands of a changing political climate.

Written by urgent.news from TechCrunch's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.

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