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Why Is It So Hard to Build an Independent Fashion Brand?

The struggles of Nanushka and Coperni expose the challenges of turning a promising label into a sustainable business, even after successfully building a global customer base and distinctive visual identity.

Why Is It So Hard to Build an Independent Fashion Brand?

We haven't written up this one. Business of Fashion has the full story — the link below goes straight to it.

Read the original at businessoffashion.com →

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