The Cybertruck Is Dead
After years of lagging sales and multiple high-profile recalls, Elon Musk announced on Friday that Tesla will start closing out production of the Cybertruck in 2027. The announcement marks the end of the road for a vehicle that became synonymous with the politics and aesthetics of MAGA: brutal, aggressive, and in-your-face. “Tesla will be winding […]
Tesla has decided to cease production of the Cybertruck in 2027, according to Elon Musk's announcement on X. This marks the end for a vehicle that was often associated with the politics and aesthetics of MAGA. Musk made the decision to cease production at Gigafactory Texas to make space for increased Cybercab production. The announcement comes amidst a week marked by Musk's controversial decisions, including spending $445 million on Republican campaigns, only for Democrats to gain control of Congress in a significant political shift, particularly in Texas.
The Cybertruck, launched in 2023, had already been criticized for its controversial design, which included bulletproof windows and was seen as emblematic of a right-wing crime panic. The vehicle was plagued by recalls and struggled with sales, further adding to its reputation as ugly, broken, and ultimately rejected. Despite its controversial end, the Cybertruck's story follows a well-worn MAGA trajectory.
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- The Cybertruck Is Dead motherjones.com
