Ahsan for establishment of ‘autonomous’ PTA
ISLAMABAD: Federal Minister for Planning, Development and Special Initiatives Ahsan Iqbal has called for the establishment of an autonomous Pakistan Tourism Authority, with representation from all four provinces, to strengthen national coordination and promote Pakistan as a unified tourism destination internationally. He made these remarks during a meeting on Thursday with Federal Minister for…
Federal Minister for Planning, Development and Special Initiatives Ahsan Iqbal has advocated for the creation of an autonomous Pakistan Tourism Authority, comprising representatives from all four provinces. The objective is to enhance national coordination and market Pakistan as a unified tourist destination globally. This proposal was discussed during a meeting with Federal Minister for Information and Broadcasting Attaullah Tarar, where Sardar Ayaz, the Prime Minister’s Adviser on Tourism, provided an update on tourism promotion initiatives and 2025–26 achievements.
The discussion underscored the necessity for robust national-level institutions to boost tourism and sports, alongside improved provincial collaboration. Ahsan Iqbal stressed the importance of a cohesive national strategy to unlock Pakistan's vast tourism potential, emphasizing that effective policies and institutional cooperation are crucial in leveraging the country's tourism assets and enhancing its appeal to international tourists.
Additionally, Sardar Ayaz announced that the Pakistan Tourism, Sports and Family Festival 2026 will be hosted in Islamabad from November 6 to 8, featuring diverse tourism and recreational activities across various capital locations, with private sector sponsorships supporting the event.
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