Focus Point expands into premium eyewear market with new Johor Bahru outlet

Focus Point Vision Care Group Sdn Bhd is expanding its reach into the premium eyewear segment with the opening of Focus Point Prestige in Johor Bahru. The new store, located at The Mall, Mid Valley Southkey, will house 14 international eyewear labels and specialist brands, alongside optical services supported by ZEISS equipment.

The concept of combining eyewear and vision care reflects Focus Point's strategy to cater to consumers seeking designer frames and specialist collections. The outlet, opened on November 4, was inaugurated with a ribbon-cutting ceremony and traditional lion dance. In celebration of the launch, selected gifts are offered with purchases of Gucci and Saint Laurent eyewear, as well as TAG Heuer eyewear.

Focus Point Prestige is situated on the ground floor of The Mall, offering a dedicated space for high-end eyewear in the retail portfolio.