Chinese fashion platform Shein to invest €500 million in Polish logistics hub
The expansion after the EU introduced fees on low-value parcels from Chinese e-commerce platforms.
Chinese fashion e-commerce giant Shein is set to invest €500 million in expanding its European logistics hub in Poland. The investment, announced recently, will create approximately 2,000 new jobs by year-end, boosting employment at the facility in Magnice near Wrocław to around 10,000. The expansion will also include 6,500 autonomous robots for sorting items and will enhance delivery times to Europe, with some orders arriving within 48 hours.
Leonard Lin, Shein's global head of public affairs, emphasized the firm's confidence in Poland's market potential and business environment. The investment coincides with Shein's effort to navigate a more challenging trading environment in Europe, as the European Union has introduced higher fees on low-value parcels shipped from outside the EU and European Free Trade Area.
Written by urgent.news from Notes from Poland's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.