BYD-MMC’s ‘She Runs’ Programme Draws Over 500 Applicants as Final Selection Event Held in Karachi

Mega Motor Company (MMC) has launched a new initiative called 'She Runs' in partnership with BYD Karachi Marathon, aiming to encourage more women to participate in long-distance running. The program, which received an overwhelming response with over 500 female applicants, was recently culminated in a final selection event held at Ramada Creek, Karachi.

50 shortlisted candidates participated in a grueling 10-kilometre endurance run, warm-up and cool-down drills, fitness assessments, interviews and medical evaluations. Ten women were ultimately chosen to participate in the program, which will see them undergo a rigorous 10-week training regimen led by Shah Faisal Khan, a Co-Founder of Platinum Fitness and strength and conditioning coach specializing in marathon performance and rehabilitation, alongside Uzma Abid, a marathon runner and coach.

Anum Abdullah, Senior General Manager - HR, Admin & CSR at Mega Motor Company, emphasized that Pakistan is home to numerous ambitious women with the determination to pursue sport, but often lacks access to structured training and support. The selection of 10 women for the 'She Runs' program indicates the high level of interest and potential among women in Pakistan, and MMC's commitment to promoting healthier lifestyles, greater participation in sport and emerging athletic talent in the country.