Hotels: Disruption an der Rezeption: Warum Hotels immer digitaler werden
Die Hotellerie ist traditionell geprägt. Doch das ändert sich gerade: Immer mehr neue Anbieter setzen auf starke Digitalisierung. Was bedeutet das für Betreiber und Gäste?
Monheim - Martin Kemmer, a hotelier with an unconventional background, is revolutionizing the hospitality industry with his digital approach. Kemmer, a trained economist, founded 25 companies, starting with an e-commerce and web development agency in 2004. His current venture, Hey Lou Hotels in Monheim am Rhein, is set to open in 2024, blending seamlessly into its surroundings.
Despite its unassuming exterior, Hey Lou is one of Germany's most digitally advanced hotels. According to Kemmer, 90% of the hotel's processes are automated, placing him at the forefront of his industry. Automation is common in hotels, emphasizing comfort and service, but digital processes and applications for guests and staff are rare.
Kemmer's model raises questions about the future of the hotel industry. Will more hotels adopt similar digital strategies, and what implications will this have for hoteliers and their guests? Only time will tell, but Kemmer's innovative approach is undoubtedly setting a new standard in the world of hospitality.
Written by urgent.news from Handelsblatt's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
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