Americans' wallets drove the midterms
Americans voted with their wallets in the 2026 midterms, as voters listed affordability and inflation as top concerns.
In the recent midterm elections, Americans' wallets played a significant role in shaping the outcomes. High costs, including rent, gas prices, and inflation, were top of mind for voters. Both Democratic and Republican candidates highlighted economic issues in their campaigns, with affordability being a crucial factor in their victory speeches.
Voters expressed strong concerns about the cost of groceries, gas, and living expenses, with 89% of those surveyed stating that the cost of living was a crucial or major factor in their candidate selection. The economic worries were palpable, with half of the voters considering the economy extremely important to their vote. As the results came in, it became clear that affordability concerns had swayed the election, with Democrats flipping key seats and projected majorities in both chambers.
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