Alicorp Closes US$150M Purchase of Colombia’s Rama Margarine and 18 Other Brands
Peruvian food and consumer goods company Alicorp has completed its acquisition of Flora Food Group’s Latin American spreads business, taking control of Colombian margarine brand Rama, 18 other brands, and a production plant in Cali, in southwestern Colombia. The deal has an enterprise value of approximately US$150.5 million, according to Alicorp’s filing with Peru’s securities […]
Peruvian confectionery and food conglomerate Alicorp has finalized the acquisition of Flora Food Group's Latin American margarine and spreads business, including Colombian brand Rama and 18 other brands. The transaction, valued at approximately US$150.5 million, includes the production plant in Cali, Colombia. The deal was announced in November, following an agreement signed in March, subject to regulatory approvals.
Flora Food Group, a Netherlands-based manufacturer, previously operated under the name Upfield and specializes in plant-based spreads. The acquisition expands Alicorp's presence in the Andean region, following the January purchase of Unilever's home-care business in Colombia and Ecuador. With the acquisition, Alicorp gains exclusive commercialization rights for Country Crock, a Flora brand popular in the United States, along with brand portfolios in Guatemala, Panama, the Dominican Republic, Ecuador, Peru, and Chile.
The Cali production plant will supply Colombia, Ecuador, Peru, and Panama, potentially increasing Alicorp's regional manufacturing base. The ownership of two competing margarine brands, Rama and Primor, under the same company remains unclear.
Written by urgent.news from Colombia One's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
