1 Dividend King to Buy Before the New Year and Hold Forever

Colgate-Palmolive, a Dividend King with a 63-year streak of increasing dividends, delivered a strong October performance, surging 12.3% and expanding its year-to-date gain to 23.4%. This outperformed both its major rival, Procter & Gamble, and the sector's Vanguard Consumer Staples ETF. Experts suggest that investors should consider purchasing shares of Colgate-Palmolive before the end of the year.

The company's 2026 stability and its ability to increase dividends amidst higher costs make it an attractive option for long-term investments. Despite some lethargy in North America, Colgate-Palmolive has compensated with global market performance. The company is also considering selling personal care brands, which could raise cash for debt reduction, research and development, or further shareholder rewards.