Urban Outfitters director Cherken sells $460,590 in shares

Director Harry S. Cherken Jr. of Urban Outfitters Inc. sold 5,000 shares of the company's common stock on October 29, 2026. The shares were sold at prices between $92.03 and $92.14, with an average price of $92.118 per share, totaling $460,590. This action was executed under a pre-established Rule 10b5-1 trading plan, initiated on April 17, 2026.

Notably, the sale occurred near Urban Outfitters' 52-week high of $93.64. The stock is currently trading at $88.94, showing a 29% increase over the past six months, and analysts consider it fairly valued. Following the sale, Cherken holds 489,315 shares directly and an additional 4,400 shares indirectly through a trust. In other news, Urban Outfitters reported record second-quarter fiscal 2027 sales and profits, with adjusted earnings of $1.72 per share and revenue of $1.66 billion.

Investors have mixed opinions on the company's performance, with Needham suggesting a Buy rating and a target price of $100, while BMO Capital Markets rated it Market Perform with an $80 price target.