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Syria takes spotlight at World Travel Market in London

Syria will restore most of its 3,000 archaeological and historical landmarks within a decade as it seeks to become one of the best holiday destinations in the Mediterranean, its Tourism Minister said on Tuesday. Famous archaeological sites – from the ruins of Palmyra to Crac des Chevalier, the Crusader citadel – lured poets, artists and adventurers to the region for centuries. But tourism in…

Syria takes spotlight at World Travel Market in London

Syria unveiled its tourism plans at the World Travel Market (WTM) in London, aiming to restore most of its 3,000 historical landmarks within a decade. These ancient sites, such as Palmyra and Crac des Chevalier, once attracted poets, artists, and adventurers. The country's Tourism Minister, Mansour Abulhoul, expressed confidence that Syria's relative stability post the 2024 overthrow of former dictator Bashar Al Assad would attract tourists.

New luxury hotels, including one above Damascus accessible by cable cars, are in development, along with Beaumont's first overseas branch in Damascus. However, challenges remain, including financing and convincing western governments to downgrade their warnings against travel to Syria. The country's key to growth lies in forming regional tourist routes with Lebanon and Jordan, and leveraging Gulf countries' resilient tourism sectors.

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