Bersama aims to not lose deposits, win at least 1 seat in Melaka polls

Bersama party leader, Lee Chean Chung, has outlined three objectives for the upcoming Melaka state election on November 14. The party plans to secure at least one seat, avoid losing deposit money, and gain a substantial share of votes in urban and semi-urban regions. After suffering significant losses in the Johor polls in July, where all 15 candidates were defeated, Lee remains optimistic about Bersama's prospects in Melaka.

This optimism stems from the party's early announcement of candidates in August, providing voters more time to assess their suitability. All 16 candidates are either locals or well-known within their communities, consisting of professionals like doctors, lawyers, and businesspeople. Lee insists that the party's primary aim is to preserve its deposits in as many contested seats as possible, demonstrating the strong grassroots support they possess.

Secondly, winning at least one seat would signify Bersama's ability to present a viable alternative to voters. Most crucially, Lee emphasizes the party's ambition to convince urban and suburban voters, particularly Chinese constituents, who were previously considered a secure base for Pakatan Harapan, to support a third political option.

This strategy will be crucial in challenging the coalition's dominance in seats such as Ayer Keroh, Bukit Katil, Kesidang, Kota Laksamana, and Bandar Hilir, all of which have witnessed tight demographic balances, a potential unification of Malay votes by Barisan Nasional-Perikatan Nasional, and the fragmentation of non-Malay votes due to Bersama's entry.

Lee, formerly a communications director for PKR and an MP for Petaling Jaya, contends that while Bersama should not be blamed if voters choose to support the party, the coalition should adhere to its election promises instead of blaming other parties for expanding voters' choices.