Cole Custer returns to Haas Factory Team for 2027 NASCAR Cup season

Cole Custer is set to continue his partnership with Haas Factory Team for the 2027 NASCAR Cup Series season. This was announced by the team on October 9, signalling Custer's third consecutive year driving the No. 41 Chevrolet. The agreement follows a long-standing connection between Custer and team owner Gene Haas, dating to his days with Stewart-Haas Racing.

After Stewart-Haas Racing ceased operations at the end of the 2024 season, Haas established a single-car Cup Series program and chose Custer to pilot it starting in 2025. Despite facing difficulties throughout the 2026 season, Custer managed to secure his best result of the year with a fifth-place finish at Talladega Superspeedway, marking his first top-five result since the start of the season. This development was reported by Motorsports Wire.