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Want to reach Gen Z? Don’t spend a dollar until you ask this

Ziad Ahmed started his first nonprofit in eighth grade, focused on social equality and acceptance. After seeing how often young people were talked about rather than talked to, he founded Juve Consulting, a Gen Z agency helping brands connect with his generation. Within a few years, United Talent Agency acquired the business. Today, Ahmed continues to help brands stay relevant with the next…

Want to reach Gen Z? Don’t spend a dollar until you ask this

We haven't written up this one. Fast Company has the full story — the link below goes straight to it.

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