Selena Gomez Celebrates ‘Ups & Downs’ With Demi Lovato: ‘I’m Proud of What We’ve Been Through’

Selena Gomez and Demi Lovato have reunited for a nostalgic beauty campaign, celebrating their 25-year friendship and growth. In an Instagram post, Gomez shared photos from their collaboration with Rare Beauty blush, along with throwback pictures. She wrote, "over 25 years of ups and downs in life and friendship and growth, there has always been a constant that has brought me back to you, @ddlovato."

The friendship began on the Disney Channel show Barney & Friends, and both actresses rose to stardom as kids. However, their bond faced challenges in the 2010s, with periods of distancing and reconciling. They recently filmed a vlog together, reminiscing about their iconic photos and answering fan questions. Their current collaboration marks their first time doing so in over 18 years.

Both singers released albums in 2025, with Gomez's I Said I Love You First reaching No. 2 on the Billboard 200 charts. Lovato's It's Not That Deep debuted at No. 9 on the U.S. albums chart.