Starlink is fast becoming one of the biggest factors for passengers choosing an airline, United's CEO says
"I think Starlink, behind the schedule, is the most important thing for customers to choose an airline now," United CEO Scott Kirby said on a podcast.
United Airlines CEO Scott Kirby has stated that Starlink, the high-speed WiFi service from SpaceX, is now one of the biggest factors for passengers in choosing an airline. Kirby believes Starlink is more important than ticket prices when customers decide which airline to fly with. United is leading in the US in installing Starlink, having equipped almost half of its planes with the service.
Some travelers are opting for regional airlines to ensure they can access Starlink, according to Kirby. The CEO also recalled a recent flight where he chose to watch a TV show on the plane during a baseball game, as he knew the aircraft had Starlink. While American Airlines has a deal with Starlink, it won't be available until early next year.
Delta Air Lines, on the other hand, has signed up for Amazon Leo, which is set to launch in 2028 and has faced criticism. Kirby disagreed with Musk's call for Delta CEO Ed Bastian to be fired, but acknowledged United is trying to win over Delta customers with its Starlink promotion, offering to match loyalty status with Delta or American Airlines.
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