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You’re Laughing? The ‘Glee’ Reboot Perfected Viral Marketing Before Debuting, and You’re Laughing?

How a decade of memes, fan fiction, and organic internet discourse created a built-in audience for Ryan Murphy’s return to McKinley High—long before the official announcement.

You’re Laughing? The ‘Glee’ Reboot Perfected Viral Marketing Before Debuting, and You’re Laughing?

We haven't written up this one. Inc. has the full story — the link below goes straight to it.

Read the original at inc.com →

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