We Can All Make Life Feel Like a Movie. Should We?
Sophia Stel’s music fits an era in which the meaning of cinematic applies to more than just films.
In modern times, hotel gyms have transformed into transient sanctuaries for weary travelers. The confined spaces, limited equipment, and rudimentary amenities serve as a reminder of one's fleeting stay and impending departure. However, the advent of headphones has elevated these mundane activities to a transcendent experience. Immersed in the rhythm of a song, individuals find themselves embodying the personas of their favorite artists, their surroundings momentarily transformed into movie sets.
This phenomenon was eloquently captured by 20-something Canadian singer Sophia Stel in her music video for "I'll Take It," a synth-pop track that ignited a wave of popularity on TikTok and has amassed nearly 14 million plays on Spotify. Dressed in a purple hoodie and sporting wired earbuds, Stel executes her workout routine in a dimly lit Sheraton gym, radiating a sense of inner peace and contentment.
Her music video exemplifies how A24, the renowned movie studio, has embraced the idea of blurring the lines between reality and cinema. A24, known for its diverse range of films such as Moonlight, Everything Everywhere All at Once, Backrooms, and You Can See Everything, has begun signing singers whose music aligns with the studio's vision of enhancing the cinematic experience.
By promoting music that feels like a soundtrack to life, A24 and its affiliated musicians contribute to a cultural shift that perceives life as an opportunity to immerse oneself in the world of film.
Written by urgent.news from The Atlantic's reporting — not their text. Machine-written — may contain errors; check the original before relying on it.
