K-Food Wins 125.9 Billion Won In Europe
K-Food has demonstrated its global competitiveness with a string of achievements at Europe’s largest food trade show and at South Korea’s first large-scale domestic festival. After recording export consultation results worth more than 100 billion won at an international food exhibition held in Paris
K-Food has showcased its international appeal at two major food events in Europe and South Korea. At SIAL Paris 2026, South Korea's participation alongside 78 exporting companies resulted in export consultation worth 125.9 billion won, with 45 memorandums of understanding and contracts signed, totalling $15 million. The event attracted 8,000 companies from 130 countries and 290,000 food industry professionals.
Korean pavilion offerings, such as traditional liquor tastings and Korean food cooking demonstrations, garnered significant attention, particularly heat-treated poultry products and low-sugar konjac jelly products.
The Korean Ministry of Agriculture, Food, and Rural Affairs acknowledged the popularity of Korean food both domestically and abroad through the first Hansik Grand Festival, which drew 75,000 attendees at the National Museum of Korea, with 92.6% satisfaction and 97.0% of respondents expressing interest in returning. The government intends to leverage these results to accelerate the spread of K-Food and expand the "K-Gastronomy Journey" program nationwide.
This expansion includes linking regional breweries and local specialties to major retail stores, with a policy emphasis on developing the business-to-business food ingredients market through local buyer matching and support for entering major retail stores.
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