JoJo Talks 20 Years of ‘The High Road,’ Collaborating With Tommy Hilfiger & First F1 Race: ‘I Like to Drive Fast, Bi—!’
The singer joined Love Island USA winners Trinity Tatum and Bryce Alakai and producer/DJ TOKiMONSTA as guests of Tommy Hilfiger at F1 Austin.
JoJo recently spoke about her experience collaborating with Tommy Hilfiger on the first F1 race she has ever attended. During a music series held at Austin Proper Hotel, she expressed her love for fast driving and her excitement about racing cars. JoJo noted that Tommy Hilfiger is the official apparel sponsor for the Cadillac Formula 1 Team, which is debuting in the 2022 season.
Growing up, JoJo developed a fondness for Cadillacs after becoming acquainted with a friend's family vehicle. She mentioned that her introduction to Tommy Hilfiger was through Aaliyah's iconic fashion choices, which resonated with her desire for a balance between classic Americana and streetwear. Tommy Hilfiger shared his perspective on the brand's integration into pop culture, emphasizing that fashion is interconnected with art, music, and sport as a means of self-expression.
To mark the 20th anniversary of her album "The High Road," JoJo will embark on a limited seven-city acoustic tour called "The High Road: 20 Years Unplugged" in November.
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